I think that a good foundation is worth the investment, it's the base for everything else. I wear full coverage foundation because I like the very matte, even look but that might not be what you want.
Expensive lipstick tends to stay put a lot longer than cheaper ones. I spend on foundation, lipstick and concealer and then save on things like brow pencils, lip liners and mascara (there are some £10 mascaras that are as good as ones at twice that price, in my opinion).
The brands I use most are Estee Lauder, Max Factor and No7. I am very tempted to start looking into MAC makeup as everyone raves about it but it is very expensive and I am poor, so I've tried to avoid the MAC counter!
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