i don't think that giving in once would actually take the urge away for good. it might subside for a while, but it would come back again, and probably be harder to resist.
try and not let the thoughts bother you (i know this probably sounds impossible, but it isn't)... its kinda like acknowledging that its there, but just letting it leave right away, instead of latching on to it and focusing on it. the metaphor that i always get told is to try and observe it like its a cloud going by... sorta an "oh thats interesting, but look at the butterfly/rock/whatever else" and keep doing whatever you were doing
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